Martijn Sjoorda
Martijn Sjoorda is the founder and driving force behind System2, a pioneering consultancy that partners with progressive organizations to develop their leadership teams and deliver real transformation. With over two decades of experience, Martijn has built a reputation for helping executive committees and leadership groups tackle complex challenges through a unique approach that combines strategy and psychology.
Martijn's expertise is rooted in creating environments where psychological safety, productive failure, and productive conflict drive high performance. His philosophy rejects one-size-fits-all solutions, opting instead for highly tailored interventions that respect the specific context of each organization. He is known for facilitating difficult conversations, recognizing that addressing issues head-on is the only way to overcome the common frustrations of leadership teams: insufficient speed, lack of value delivery, and resistance to true transformation.